Ready for School Campaign materials now available
August 10, 2010The AOA’s Communications and Membership Group’s back-to-school campaign is under way. This grassroots campaign delivers the message that a comprehensive eye examination is an important part of getting Ready for School.
The AOA is happy to offer a free community promotion kit to the members again this year. This kit was designed to help deliver the Ready for School message to the member’s practice and community.
The member kit includes the following:
- News release customizable for local media
- Information sheets for parents that describe the difference between a comprehensive eye exam and a vision screening (quantity of 50)
- “Could Your Child Have a Vision Problem?” questionnaire
- At-A-Glance informational sheet – includes definitions of common vision problems and recommended eye exam schedule
- Word hunt/seek & find activity sheet for children
- Children’s Vision PowerPoint presentation on CD for use in community presentations or in waiting area
- “Be Wise About Your Eyes” sticker sheets for children
- Sample of new “Ocular Emergencies: What To Do” for school nurses – additional copies are available for purchase through the AOA Order Department.
To request your free Ready for School community kit or if you received a kit last year and need replacement materials, e-mail publicrelations@aoa.org.
For more information, contact Cathy Bryson, Public Relations manager, at 800-365-2219, ext. 4226 or MCBryson@aoa.org or contact Susan Thomas, Public Relations associate director, at 800-365-2219, ext. 4263 or SLThomas@aoa.org.
