News from the AOA's Blog

Vistakon®, division of Johnson & Johnson Vision Care, Inc., specializes in disposable contact lenses that it markets under the ACUVUE® brand name. “For more than 20 years, ACUVUE® Brand Contact Lenses have helped doctors build strong practices by offering patients the comfort, ocular health, and high quality of vision they desire from contact lens wear,” says Richard Wallingford, Jr., O.D., director of Professional Affairs.

ACUVUE® OASYS® with HYDRACLEAR® PLUS, the No. 1 silicone hydrogel lens on the market, is a breakthrough for contact lens wearers when their eyes feel tired and dry in challenging environments. ACUVUE® OASYS® also has an additional indication by the U.S. FDA for therapeutic use as a bandage lens for certain acute and chronic ocular conditions, and is available in a plano lens for therapeutic use (8.4 mm base curve). Read the rest of this entry ?

Essilor Laboratories of America, Inc. (ELOA), the largest network of optical laboratories in the country, is expanding its highly successful rewards program ELOA PracticeBuilder™ with the launch of a new version, PracticeBuilder™ Elite.

The program now offers special quarterly product promotions, new product training, dedicated customer service and year-end bonus rewards, such as travel vouchers and electronics. Read the rest of this entry ?

It’s just as important to protect your eyes from the sun’s harmful rays as it is to shield your skin. Yet many families are not taking simple, important steps to minimize eye damage from ultraviolet (UV) exposure.

While 85 percent of Americans recognize that UV rays can damage their eyes, only 65 percent wear sunglasses as protection, and even fewer (39 percent) make sure their children wear sunglasses. To help parents, caregivers and others better understand the risks associated with UV exposure to the eyes and steps to take to minimize UV exposure, HealthyWomen, the leading independent health information source for women, is offering a free educational resource, “Fast Facts for Your Health: The Sun & Your Eyes: What You Need to Know.” Read the rest of this entry ?

The AOA Ophthalmic Council™ announced the addition of Pfizer Ophthalmics to its list of participants.

“The AOA is pleased to welcome Pfizer Ophthalmics in support of optometry through its collaboration on Optometry’s Meeting® and glaucoma patient education,” said Howard Braverman, O.D., chair of the AOA Industry Relations Center Executive Committee and the Ophthalmic Council™. “We look forward to continued commitment and mutual teamwork in increasing the availability of eye and vision care to all patients.” Read the rest of this entry ?